KSBL x Unilever Pakistan | Bridging Academia & Industry
We’re excited to announce a game-changing collaboration between KSBL and Unilever Pakistan to explore the evolving landscape of Modern Trade in Pakistan’s FMCG sector!
This partnership will redefine our “Consumer Psychology in the Phygital Era” course for MBA & EMBA students, enabling them to connect theory with real-world business practices and unlock new growth opportunities.
This milestone was led by:
- Ahmad Junaid – Rector & Dean, KSBL
- Saima – Head of the MBA Program
- Falak Z. Mohsin – Senior Lecturer, Psychology
- Aijaz Haq – Head of Growth & External Linkages
Alongside the incredible Unilever Pakistan team:
- Fawad Ahmed – Director, Strategy & Digital Transformation
- Ayesha Athar
The session took place on 27th November, marking a significant step forward in bridging academia with industry. At KSBL, we are committed to fostering industry-academia partnerships that empower students with the skills & insights needed to thrive in a dynamic business environment.
Together, we are shaping future leaders to redefine FMCG growth and drive innovation in the industry!
